Excerpt from the book - Poke the Box by Seth Godin
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Absolutely interesting!
Dr. Jan Souman, of the Max Planck Institute for Biological Cybernetics, studied what happens to us when we have no map, no compass, no way to determine landmarks. I'm not talking about a metaphor - he researched what happens to people to people lost in the woods or stumbling around the Sahara, with no north star, no setting sun to guide them.
It turns out we walk in circles. Try as we might to walk in a straight line, to get out of the forest or the desert, we end up back where we started. Our instincts aren't enough. In the words of Dr. Souman, "Don't trust your senses because even though you might think you are walking in a straight line when you're not."
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Absolutely interesting!
Ok, so the point is to be brave, draw one and make people follow . Human nature always is to need a map.
Srik
2 comments:
Thats why we have GPS :-)
or if your poor a compass would suffice.
Or still poor ..then stars in the sky are there...
Or even smart and broke....use Bear Grylls home made compass :-)
http://dsc.discovery.com/videos/man-vs-wild-1-shorts-3-min-mexico-water-compass.html
:) thanks!!
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