walking in circles

Excerpt from the book - Poke the Box by Seth Godin

Dr. Jan Souman, of the Max Planck Institute for Biological Cybernetics, studied what happens to us when we have no map, no compass, no way to determine landmarks. I'm not talking about a metaphor - he researched what happens to people to people lost in the woods or stumbling around the Sahara, with no north star, no setting sun to guide them. 

It turns out we walk in circles. Try as we might to walk in a straight line, to get out of the forest or the desert, we end up back where we started. Our instincts aren't enough. In the words of Dr. Souman, "Don't trust your senses because even though you might think you are walking in a straight line when you're not." 

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Absolutely interesting!

Ok, so the point is to be brave, draw one and make people follow . Human nature always is to need a map. 

Srik

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the seventh

Excerpt from the book - Poke the Box by Seth Godin

... be aware
of who you are

... be educated
of what's around you

... be connected
as you engage

... be consistent
on what to expect

... build an asset
something to sell

... be productive
be well-priced

well, the point is the seventh imperative, that is

'you are on your own'!

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So well said. Almost all the B Schools and all the management books only focus on the six imperatives. Even I feel they are taught all the time and given more importance. But the seventh imperative is so critical that without which there cannot be any outcome.  It is to initiate. It is to have guts and the heart and the passion to ship. 

Srik

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